campaign, otherwise he wouldn't have won. they know it's a problem and don't want to be relegated to the party of white guys in the south. >> that's a national issue. >> correct. >> that's not a local issue, primary issue as you go home as mcconnell and deal with the primary and the general doesn't matter. >> you know, you start thinking about these really deep in the weeds things like filibuster reform. nobody cares about that, right? in maine it was an issue. if you ian one of the voters in the south, maybe you are adamant against raising taxes, but if you see your ability to influence the debate slipping away, you got to ask yourself eventually, what are we doing wrong? that might not sink in immediately. you will still have the primaries, the club for growth. you have the tea party. you have, you know, americans for tax reform. all these folks out there spending money but, you know, they spend a lot last time and didn't win and starts to shift eventually, i think.